Prashant Kumar
CEO -
Mediabrands Malaysia
Prashant Kumar is currently the CEO of Mediabrands Malaysia,
which includes UM, Initiative, Interplay (content), Reprise
(search) and Rally (social).
A one time dotcom entrepreneur, and a Google-certified
professional, he was one of the pioneers of Social marketing &
Search in Malaysia.
UM was the Agency of the year at Malaysian Media Awards for both
2010 & 2011, sweeping four out of six metals given for digital.
UM Malaysia is the only office in Asia to get an A+ rating by RECMA
for both 2009 and 2010.
Earlier he headed Communication Planning for UM Asia-Pacific,
driving hybrid communication planning across the network.
Prashant is also probably the youngest to serve on Cannes Media
Lions jury.
An alumnus of prestigious St. Stephen's College, Delhi, he
recently completed his Advanced Management Program from Harvard
Business School. He is a budding aviator and a father of two little
sons.
Twitter ID: hereispk
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